The Secret To Long, Luscious Lashes

Lustrous and lengthy lashes are always in! Although not all of us are blessed with eyebrow-touching, curled, show stopping, "are they extensions? ”sort of lashes! And if daily mascara application isn’t your thing, then an eyelash serum is your best bet. So, try and make an eyelash serum a night-time routine staple for very visible lash lengthening results. And as luck would have it, there’s an ever-growing selection of more affordable lash-lengthening elixirs on offer – so here are our favourites in New Zealand.

Apot.Care Optilash Lash Enhancing Serum

Achieve stronger, longer and fuller lashes with this clinically proven vegan formula that increases length by up to 66% in just 28 days. It's suitable for those with sensitive eyes and safe for contact lense wearers. The concentrated formula means only one application is required nightly.

Shiseido Full Lash Serum

This serum innovatively ‘fills’ stubbornly thin and short lashes, encouraging a thicker and healthier appearance. Also suitable for sparse eyebrows, this formula is powered by arginine – an amino acid that’s naturally found in keratin, which is the protein that makes up your hair. Arginine strengthens each lash, moisturises, minimises breakage and reduces hair loss, all while protecting your precious lashes from oxidative stress. If you’re after long, fluttery, shiny and strong lashes (and brows!), then this one’s for you.

Rodial Lash & Brow Booster

This high performance eyelash and eyebrow serum is a go to condition and enhance the look of lashes. Formulated with vitamin B5, Caster oil, Hyaluronic acid and a complex of proteins to help hydrate lashes and make them appear fuller, healthier and glossy.

LashFood LashFood Phyto Medic Eyelash Enhancer

This serum delivers longer, stronger, thicker lashes with visible results in just 4 weeks. The Ecocert-certified lash enhancer uses a blend of natural and organic ingredients to boost lash growth, for noticeably thicker and stronger lashes. Suitable for use with lash extensions, LASHFOOD Eyelash Enhancer Serum can even help extend the life of the lash bond.

By Terry Mascara Terrybly Growth Booster Mascara

Not quite a lash serum but still deserving of a mention, this mascara some serum will up your mascara game with its instant lash-boosting properties. This mascara works to dramatically thicken and strengthen short, sparse and fragile lashes. Watch as your lashes grow stronger and longer with every wear. It has a high definition brush, every lash will be evenly coated, separated and lengthened without smudging, flaking or clumping.


The formula is also moisture-resistant and quick-drying for lasting hold. Formulated with lumicoat care technology: a blend of glycoproteins, collagen and hyaluronic acid that activates lash growth, delivering greater volume, length and thickness with each wear.