Lightweight shampoo that enhances volume and restores movement to flat, fine colour-treated hair.

Pureology Pure Volume Shampoo enhances volume and restores movement to flat, fine colour-treated hair with key ingredients wheat protein and eucalyptus leaf extract and a signature aromatherapy blend of pink grapefruit, wild rose, and cedarwood.

Pureology is the #1 professional colour care brand in the US with formulas that are 100% Vegan and free from sulfates, parabens, mineral oil, animal products or by-products, and animal testing.

Our patented antifade complex is infused into every formula to protect colour vibrancy and ensure lasting colour payoff.

Sunflower seed, a UV filter, and Vitamin E fight colour-depleting environmental effects while ensuring lasting shine.

Our dual-benefit formulas provide colour protection and customized care to address individual hair needs.

Directions:

Apply a dime-sized amount to wet hair at the scalp. Lather and work down to the ends. Rinse. For extra cleansing, repeat. For best results, shampoo with pure volume shampoo, and follow conditioner with colour fanatic multi-tasking leave-in spray and style + protect instant leviation mist.

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Apply a dime-sized amount to wet hair at the scalp. Lather and work down to the ends. Rinse. For extra cleansing, repeat. For best results, shampoo with pure volume shampoo, and follow conditioner with colour fanatic multi-tasking leave-in spray and style + protect instant leviation mist.

;

Apply a dime-sized amount to wet hair at the scalp. Lather and work down to the ends. Rinse. For extra cleansing, repeat. For best results, shampoo with pure volume shampoo, and follow conditioner with colour fanatic multi-tasking leave-in spray and style + protect instant leviation mist.

Warnings:

If this product is sealed, please ensure the seal is intact prior to using the product.